Guardian editor Alan Rusbridger's written a piece about how great his electric car is.
Having had an accident on his bike he wanted to find another way to get to work. He dismissed public transport and walking as too lengthy, and admits to feeling 'just possibly a teeny bit smug' at deciding on the electric car. It is described as 'emission free' and 'carbon neutral'.
Even ignoring all the resources used to manufacture the car and ship it halfway round the world to Mr Rusbridger, neither claim is true.
It is emission free when you look at the vehicle itself, but that's only because they've been shifted from exhaust pipe to power station. The climate does not care where we emit, only that we do.
It is rather like people in London believing smokeless fuel is clean because they don't see the factory in Abercwmboi spewing out filth so bad that villagers can't hang washing out and the trees are black.
Powered by electricity from the national grid, his car is not carbon neutral. It is predominantly fuelled by coal and gas, with a significant portion from nuclear and a smidgen of renewables.
Of course, if the national grid took more electricity from renewable sources it would make the would make the car greener, but as such sources cannot ever meet a majority of our domestic and industrial needs, they won't fuel the additional demand of our vehicle fleet. More vehicle use means more fossil fuels burnt whichever way you look at it.
If he's going to be honest with himself, he - like anyone who uses motorised personal transport - has to accept that his preferred commuting time is either impossible or unsustainable.